Selected work.
Real results.

The situation

A family-run specialty retail business had operated profitably for 11 years on foot traffic and word of mouth. Post-pandemic customer behaviour had shifted, and foot traffic was down 30%. The owner knew she needed to go digital but had no idea where to start — and no budget to hire an agency on retainer.

What we did

Built the entire digital presence from scratch: website, Google Business Profile, Instagram, and a WhatsApp broadcast list. Set up a simple e-commerce flow for her top 20 products. Designed and deployed an automated order-confirmation and follow-up sequence that required zero manual effort to run. Trained the owner and one staff member to manage content independently within 3 weeks.

The outcome

Four thousand monthly visitors within 90 days. By month six, over a third of total revenue was coming from digital channels. The owner now runs the digital side herself, with the automation handling fulfilment communications, review requests, and repeat-purchase prompts automatically.

The situation

Marketing and operations teams were spending 3–4 days each month consolidating data from six different sources into management reports. The process was manual, error-prone, and required a senior team member to be available for the full cycle. There was no standardised format, and version control was a recurring problem.

What we did

Designed and built a multi-agent pipeline that pulled data from all six sources, normalised it, ran quality checks, and generated a formatted report — ready for review each morning. Extended the same framework to handle enquiry triage, social media scheduling, and internal comms drafting. All six workflows were deployed and running within 8 weeks.

The outcome

The monthly reporting cycle dropped from 3 days to under 4 hours — with higher accuracy and consistent formatting. The senior team member previously tied up in report production was freed to focus on analysis instead. The enquiry triage workflow handled 90% of inbound messages without human intervention.

The situation

A new electric commercial vehicle model was being introduced into the Singapore fleet market — a segment with almost no prior EV adoption. Fleet buyers were sceptical: unfamiliar brand, unfamiliar technology, and real concerns about charging infrastructure, total cost of ownership, and after-sales support. The launch had a 90-day window to generate qualified pipeline before competitors moved.

What we did

Built the entire GTM strategy from positioning through channel mix. Created a content framework addressing the six most common buyer objections, with a TCO calculator, comparison guides, and a dedicated landing page optimised for fleet decision-makers. Ran targeted paid campaigns on LinkedIn and Google, supplemented by direct outreach to logistics companies and government-linked fleet operators.

The outcome

140+ qualified fleet enquiries in the first month. $2.4M in pipeline generated within 90 days of launch. The product page ranked first organically for the primary category search terms within 6 weeks of going live. Several of those initial enquiries converted to multi-unit fleet orders.